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AI Insights · Timothy · January 2021

Q4 2020 Performance of Top Dance Games on Android in the UK

An analysis of the top 5 dance games for Android in the United Kingdom during Q4 2020, showcasing their downloads and active user trends, sourced from Sensor Tower data.

Q4 2020 Performance of Top Dance Games on Android in the UK

In Q4 2020, the dance game category saw varied performances across top titles on the Android platform in the United Kingdom. Sensor Tower provides a comprehensive look at how these games fared in terms of downloads and active users.

Dance Clash: Ballet vs Hip Hop, published by Coco Play By TabTale, showed an upward trend in downloads, starting at 1.2K in late September and peaking at 2.3K by the end of December. Weekly active users also grew significantly from 2.6K to 4K in the same period. The game’s revenue peaked at $48 in the last week of December, indicating a strong finish for the year.

Another Coco Play title, JoJo Siwa - Live to Dance, experienced a surge in downloads in mid-December, jumping from 508 to over 1.6K. Active users reached their highest at 4.7K in mid-December, despite no reported revenue for the game during the quarter.

Ubisoft Entertainment's Just Dance Now maintained a steady revenue throughout the quarter, with a slight increase from $394 to $411 by the end of December. Downloads saw a notable rise in late December, reaching over 1.2K, and active users peaked at 2.5K in the final week of the year.

The UK-based My Town Games Ltd's My Town: Dance School Fun Game saw fluctuating download numbers, with a high of 1.9K in late October. Active users showed a slight uptick towards the end of the year, reaching 809 from an early quarter low of 752.

Lastly, Ice Skating Ballerina Life also by Coco Play, had a notable increase in downloads from 476 in early November to over 1.2K by the year's end. Active users more than doubled during the quarter, starting at 956 and ending at 1.7K. The revenue for this game showed a significant increase in late November, hitting $90.

For more in-depth insights and data, Sensor Tower's platform offers detailed analytics on app performance across various markets and categories.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2021